🦅 Be Boring, Build Systems

In this issue, you’ll find:

• Be boring, build systems

• News creators should know

• What's your prediction for 2026?

Be Boring, Build Systems

Everyone wants the exciting path. New goals, new tools, new shiny distractions. But the stuff that actually compounds your growth looks repetitive from the outside.

Creators who win aren’t chasing novelty. They’re repeating the same fundamentals until they become second nature.

Eat. Build. Write. Launch. Sleep. Repeat.

Boring works. But it works even better when you remove friction. That’s where systems come in.

The Hidden Power of Repetition

Most creators burn out because they treat creativity like a sprint. They chase momentum, then fall off when motivation dips.

The boring approach flips the script:

1. Pick a small daily output

2. Make it non‑negotiable

3. Use tools to automate everything around it

Example: If your goal is to grow on multiple platforms, the “boring” version isn’t posting everywhere manually. It’s creating one idea per day and letting a system distribute it.

This is how you build consistency without draining your willpower.

Systems Remove Decision Fatigue

Every unnecessary decision slows you down: when to post, what to write, how to book calls, where to track tasks.

Simplify the environment, and your output increases.

A few practical ways to do this:

• TimeTuna → Set your availability once, let people book without back‑and‑forth

• Akiflow → All tasks go into a single inbox so you never wonder “where did I save that?”

• Toggl Track → Track time automatically so you know what to cut

• Hypefury → One click to cross‑post. No app‑switching, no excuses

The less you think about logistics, the more you think about the work.

Make Boring Feel Rewarding

People abandon habits because the payoff is invisible at first.

To stay consistent:

1. Track streaks (even simple checkboxes work)

2. Set “minimum viable action” rules

3. Automate whatever feels heavy

Example: If your goal is to write consistently, keep it simple and structured. Set a 5‑minute daily minimum, something small enough that you can’t skip it. Let Akiflow pull that task into your morning inbox so it’s the first thing you see. When you create something worth sharing, drop it into Hypefury and let it handle the scheduling.

Your systems should make progress feel unavoidable.

Webflow Launches AI Tool That Builds Full-Stack Apps

Webflow just dropped App Gen, an AI feature that turns natural-language prompts into full-stack web apps directly inside the platform. It auto-applies your design system, CMS data and brand rules, so everything looks native from the get-go. By keeping design, development and hosting in one place, Webflow removes the usual friction between teams and speeds up production.

→ Find out more

ChatGPT Adds Group Chats

OpenAI is testing Group Chats, letting people talk with friends while pulling ChatGPT into the same conversation for planning, decisions or creative work. It is only available in Japan, New Zealand, South Korea and Taiwan for now, but the logic is simple: ChatGPT is already a chat app used by nearly a billion people, so adding human-to-human chats feels like the next step.

If the interface stays clean, this could turn ChatGPT into a stickier place where creators mix human chats, AI help and shared Sora-style content without bouncing between apps.

→ Find out more

Middle-Aged Viewers Are Powering YouTube’s Long-Form Boom

Ampere Analysis reports that viewers aged 35 to 64 are now YouTube’s strongest audience for full-length movies and TV shows. Nearly one in five users in this age group watches long-form content on the platform, reshaping global viewing habits.

This shift follows YouTube’s push into free theatrical releases and TV programming, which has gained traction with older audiences.

→ Find out more

Last poll: Will AI Steal Market Share From Social Media?

🟩🟩🟩🟩⬜️⬜️ 🔵 Yes, big time (40%)

🟩🟩🟩🟩⬜️⬜️ 🟡 Maybe a little (40%)

🟨🟨⬜️⬜️⬜️⬜️ 🔴 No chance

That’s it for now, everyone! We’ll meet again next week to discuss some more of this!

Don’t forget to try Hypefury (for free) if you haven’t yet.

Feel free to reply to this email. It goes directly to me.

Cheers,

Yannick Veys
Co-founder and CMO of Hypefury